| Insurance companies are definitely in a stronger | | | | Insurance carriers benefit from complex medical |
| position in the 'payer payee' relationship shared | | | | billing process. Changing codes, rules, and |
| with healthcare providers. They have the | | | | procedures make filing claims tortuous and |
| advantages of scale, power and a large claims | | | | error-prone. Insurance companies pick on these |
| database. The complexity of billing procedures | | | | errors to reject claims. Sometimes this happens |
| further tips the scales towards them. Technology | | | | repeatedly till the medical provider caves in and |
| and the internet come to the aid of medical | | | | forgoes the claim. Medical practitioners lose out on |
| providers through medical billing networks, | | | | a significant chunk of revenue because of this |
| promising to level the playing field between the | | | | tactic. |
| two players. | | | | |