| The possible merging of General Motors and | | | | have are minivans. It is also interesting to |
| Chrysler is seen by most analysts as a | | | | note that the Chrysler Town & Country and the |
| desperate move to survive. However, it is | | | | Dodge Caravan are the nation's best-selling |
| still unclear how such merging would result | | | | minivans while GM is in the process of giving |
| to anything positive for either company or | | | | up on the minivan market completely. And if |
| for the US auto industry as a whole. | | | | ever the merging really pushed through then |
| | | | General Motors will be the new proud owner of |
| The only beneficiaries of the possible | | | | Chrysler's minivan fleet. |
| merging are the DaimlerChrysler's | | | | |
| shareholders who are hoping to finally ditch | | | | But most analysts think that Chrysler's |
| the Chrysler Group. | | | | minivans are not enough of a reason for GM to |
| | | | buy a losing company especially when there is |
| Buying the Chrysler Group would put General | | | | that risks of an overlapping portfolio of |
| Motors, world's largest automaker and maker | | | | products. In the auto industry it is not easy |
| of popular GM Buick parts in a bad position | | | | to dispense overlapping products. Unlike the |
| due to the basic fact that Chrysler is an | | | | merging of banks in which half of the |
| embodiment of everything that GM is trying to | | | | branches are eliminated, including the back |
| avoid which is to become overly reliant on | | | | offices and in the process keep all the |
| light trucks resulting to excessive | | | | customers. |
| production and losses in North America. | | | | |
| | | | Not to belittle the management capability of |
| John Casesa, an industry consultant and | | | | General Motors but it is no secret that the |
| former Wall Street analyst said, "It would | | | | automaker is finding it hard to manage all of |
| increase exponentially the challenge that GM | | | | its eight brands and adding three more would |
| management faces in executing its | | | | become an impossible mission even for the |
| turnaround." | | | | world's numero uno. Imagine managing Jeep and |
| | | | Hummer at the same time would demand for a |
| Until now General Motors and DaimlerChrysler | | | | juggler's ability. And if you think that's |
| still refuse to give any official statement | | | | difficult just wait till GM has to market |
| on the speculated merging. According to | | | | Dodge Ram pickups and its very own Chevy |
| Chrysler spokesman Michael Aberlich, "We're | | | | Silverados which are considered to be the |
| not going to comment on the rumor of the | | | | lifeblood of both Chrysler and GM. The bottom |
| day." | | | | line here is that GM and Chrysler has the |
| | | | same products which will compete with each |
| Most people are questioning is Chrysler | | | | other instead of competing with those of |
| really worth it? In terms of products the | | | | other automakers. |
| only thing that Chrysler has that GM doesn't | | | | |